Strategic Planning

In 2015, the Downtown Norfolk Council undertook a market based strategic plan for Downtown. Our goal was to develop a holistic vision to guide Downtown through the next five to ten years, along with specific tactics to link and enhance public spaces and assets. Informing the strategic plan were global trends affecting downtowns as well as downtown stakeholders’ feedback. Throughout the process the Downtown Norfolk Council encouraged participation from our downtown residents and businesses through an online survey and community open houses. The final plan set priorities for creating a fully connected and continuous urban fabric.

The Downtown Norfolk Council envisions Downtown as an innovation hub designed for pedestrians that is always active and inviting. Our strategic plan provides the framework and action plan to continue as Downtown's champion.

Reports and data on making the case for Downtown: